Palmetto Orthotics & Prosthetics

Website Design

About the Client

The client is a family-owned practice specializing in orthotic, pedorthic, and prosthetic care, offering innovative solutions for individuals of all ages with orthopedic, neurologic, and genetic conditions.

The Client's Problem

The client needed a website built that would help with SEO purposes to set them apart from other similar practices in their geographical area.

The Process

We joined the project through a third-party online marketing company responsible for writing the website’s marketing content. Collaborating closely with them, we developed the website’s visual identity using style tiles, carefully selecting textures, imagery, and fonts that best represented the orthotics company’s brand.

Once the overall aesthetic was established, we refined it into a detailed static design, incorporating all previously chosen elements. From there, we built the website with best practices for on-site SEO, including dedicated pages for each service and condition treated, as well as a blog section to support ongoing SEO growth.